In a world where attention is fleeting and authenticity matters more than ever, short-form video is your business’s most powerful trust-building tool. Join Melissa Rathbun, Managing Partner of NewWard Development, for this hands-on session that goes beyond trends — and into tangible, trust-driven video strategy.
Key Takeaways:
Why Trust Wins: Learn why trust, not just reach, is the true driver of modern buying decisions.
Short-Form Strategy: Discover how 60-second videos can build credibility, authority, and connection.
Hook & Convert: Practice creating scroll-stopping intros and impactful content with two interactive exercises.
Your Action Plan: Leave with a ready-to-shoot idea, content structure, and confidence to go live.